Students of higher institutions from around the world are requested to participate in the 2014 Google Online Marketing Challenge using Google AdWords and Google+.
With a $250 AdWords advertising budget provided by Google, students develop and run an online advertising campaign for a business or non-profit organization over a three week period. The teams that develop and communicate the most successful campaigns win awesome prizes, including trips to Google offices. Students also have the opportunity to participate in the optional Google+ Social Media Marketing category by creating and managing a Google+ Page for their clients over a five week period.
- Students from America, Africa, Middle East, Asia and Europe are Eligible.
- Students from Argentina, Hong-Kong, Mexico, South Korea, Taiwan and Ukraine are not eligible.
- Previous Winners are also not eligible.
AdWords Business Awards
There are four competition regions – The Americas, Europe, Middle East/Africa, and Asia Pacific. In addition to an overall global winner, there is one winner from each region.
The Global Winners and their professor will receive a seven-night trip to San Francisco, including one day at the Google Headquarters in Mountain View, California to meet with Googlers from the AdWords, University Programs and Marketing teams. The team will also receive computing devices, along with other prizes.
Regional Winners and their professor receive a two-night trip to a regional Google office. The teams will also receive computing devices, as well as other prizes.
Google+ Social Media Marketing Awards
Each student in the Global and Regional Social Media winning teams will receive a computing device, as well as other prizes. Additionally, Global Winners and their Professor will get an exciting opportunity to participate in a Google+ Hangout with Google+ team members (to be scheduled at Google’s discretion).
AdWords Social Impact Awards
Each student in the three top performing teams will receive a computing device, along with other prizes. Additionally, Global Winners and their Professor will get an exciting opportunity to participate in a Google+ Hangout with Google Grants team members (to be scheduled at Google’s discretion).
Winning teams will also secure the following donations for their partners:
1st place – $15,000 donation to the non-profit partner
2nd place – $10,000 donation to the non-profit partner
3nd place – $5,000 donation to the non-profit partner
All Winners and their professors across all categories will be provided with personalized certificate of appreciation noting their status as a Winner in the Competition.
Deadline: 21st April, 2014
For additional information visit the 2014 Google Online Marketing Challenge Website